Partners & Support


Together, We Drive Further

The North East Integration Rally (NEIR) is more than a journey across eight states — it’s a collaborative campaign that brings together government, communities, institutions, and private partners, each playing a unique role in making the rally meaningful, safe, and impactful.

Through shared vision and coordinated effort, NEIR transforms from an idea into a living movement on the road.

Institutional Support

The rally is proudly supported by:

Ministry of Development of North Eastern Region (DoNER): Championing better connectivity and regional integration
North Eastern Council: Fostering economic and social development across states
Ministry of Road Transport & Highways (MoRTH): showcasing landscapes, convoy movement, and key locations
Local state tourism boards & cultural departments: Hosting cultural nights, festivals, and local showcases
Community & tribal councils: Providing local guidance and authentic cultural exchange

Together, these partnerships help align NEIR with broader goals of sustainable tourism, youth empowerment, and cultural preservation.

Grassroots Partnerships

At every stop, NEIR collaborates with:

  • Schools & universities: Hosting talks, volunteer events, and skill workshops
  • Local NGOs and youth groups: Coordinating green drives, clean-up campaigns, and cultural exhibitions
  • Artisan collectives & small business Showcasing traditional crafts, textiles, and local produce

These partnerships ensure that the rally's benefits stay local - boosting community pride and economic opportunity.

Media & Storytelling Partners

Coverage from:

  • Regional and national news channels
  • Influencers and travel bloggers
  • KRC Times and partner publications

These partners extend the rally's reach - ensuring stories of resilience, culture, and landscape are seen by millions.

Organised by: KRC Foundation

At the end of NEIR is the KRC Foundation, a people-centric-organisation dedicated to:

  • Connecting the unconnected through events, media, training, and consulting
  • Promoting education, employment, entrepreneurship, and emotional intelligence (the "5E" philosophy)
  • Hosting cultural festivals, youth contests, skill workshops, and summits across the North East and beyond

For over 20 years, KRC Foundation has worked alongside institutions, businesses, and local communities to build bridges of knowledge and opportunity

Why Partner with NEIR

By supporting NEIR, partners:

Amplify authentic regional stories
Directly engage with local communities and youth
Promote responsible tourism and cultural preservation
Strengthen brand presence across diverse and engaged audiences
Contribute to a project that blends adventure, purpose, and impact

Become a Partner

Opportunities include:

  • Sponsoring flag-off or cultural nights
  • Supporting youth or sustainability initiatives
  • Offering in-kind support (logistics, safety equipment, media coverage)
  • Joining as storytelling or digital media collaborators

Driving Change, Together

Behind every kilometre of NEIR is a network of partners, each believing in the power of shared journeys to create:

  • Real economic opportunities
  • Authentic cultural exchange
  • Sustainable impact that goes beyond a single event
Back to Home