NEIR 2026

The North East Integration Rally (NEIR) isn’t just a road event; it’s a month-long story unfolding live — captured through lenses, words, and voices that bring every mile closer to audiences across India and the world.

Through real-time updates, daily videos, photo stories, and social media interactions, the spirit of the rally reaches far beyond its physical route.

At every stop, NEIR's media team and participants document:

• Local festivals & cultural nights
• Village visits, workshops & community interactions
• Environmental drives and volunteer moments
• The simple magic of road travel: misty mornings, bustling markets, mountain sunsets, and quiet village evenings

These momments are shared daily via:

• Photo galleries
• Short highlight videos
• Participant vlogs and reels
• Blog entries and travel diaries

Audiences can experience NEIR in real time:

All updates come together in one place - the NEIR Media Wall - creating an interactive digital archive of the rally.

The media and storytelling effort is about:

• Sharing authentic, underrepresented stories from the North East
• Highlighting regional heritage, ecological beauty, and social issues
• Giving voice to local artisans, youth, and community changemakers

These stories live on after the rally, helping to challenge stereotypes and inspire travellers, policymakers, and the wider public.

Audiences can follow NEIR across:

• Instagram & Facebook: Daily photos, reels & live stories.
• YouTube: Longer videos, interviews, and behind-the-scenes features
• X (formerly Twitter): Route updates, quotes & conversations
• KRC Times & Partner Platforms: Articles, special features, and daily reports

Media partners and influencers amplify the coverage, ensuring NEIR's stories reach diverse audiences nationwide.

The dedicated Media Kit includes:

• Official logos & branding guidelines
• High-resolution images
• Key facts, route maps & backgrounders
• Press releases and contact information

Journalists, vloggers, and photographers can apply for special media passes to join the rally on select legs.

Participants and volunteers are encouraged to:

• Share their unique perspectives and experiences
• Tag official rally handles and use event hashtags
• Become storytellers and ambassadors for the North East

Exceptional stories and visuals may be featured on the official website, social media, and in the post-event documentary or photo book.

Together, these images, videos, and words create an evolving tapestry of what the rally truly is:

• A moving festival of culture and connection
• A window into the heart of North East India
• A legacy that lasts long after the road ends